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<h1>Stealing MySpace : the battle to control the most popular website in America / Julia Angwin.</h1>
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<th class="key">Authors:</th>
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<a href="accessible.ashx?q=author:%22Angwin, Julia.%22&rctx=AAIAAAABAAAAAgAAAAQFAAAKYWNjZXNzaWJsZQABOgAAAAAABGZyZWMAG3xsaWJyYXJ5L20vbGluYy1tYXJjfDkzODA5NwALU3QuIENoYXJsZXMDZGVmAAABAAAAAAAAAAJlbgAA/////_ADAAAAAAAAAQAAAAljX3Byb2ZpbGUJU1RDSEFSTEVT">Angwin, Julia.</a>
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<th class="key">Material type:</th>
<td>Book</td>
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<th class="key">Subject:</th>
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<a href="accessible.ashx?q=subjects:%22Internet industry United States.%22&rctx=AAIAAAABAAAAAgAAAAQFAAAKYWNjZXNzaWJsZQABOgAAAAAABGZyZWMAG3xsaWJyYXJ5L20vbGluYy1tYXJjfDkzODA5NwALU3QuIENoYXJsZXMDZGVmAAABAAAAAAAAAAJlbgAA/////_ADAAAAAAAAAQAAAAljX3Byb2ZpbGUJU1RDSEFSTEVT" alt="">Internet industry -- United States.</a>
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<a href="accessible.ashx?q=subjects:%22MySpace (Firm)%22&rctx=AAIAAAABAAAAAgAAAAQFAAAKYWNjZXNzaWJsZQABOgAAAAAABGZyZWMAG3xsaWJyYXJ5L20vbGluYy1tYXJjfDkzODA5NwALU3QuIENoYXJsZXMDZGVmAAABAAAAAAAAAAJlbgAA/////_ADAAAAAAAAAQAAAAljX3Byb2ZpbGUJU1RDSEFSTEVT" alt="">MySpace (Firm)</a>
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<th class="key">Language:</th>
<td>English</td>
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<th class="key">Publisher:</th>
<td>New York : Random House, c2009.</td>
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<th class="key">Description:</th>
<td>viii, 371 p., [8] p. of plates : ill. ; 25 cm.</td>
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<th class="key">ISBN:</th>
<td>9781400066940<br />1400066948</td>
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<th class="key">Notes:</th>
<td>Includes bibliographical references and index.</td>
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<th class="key">Summary:</th>
<td> In a savvy, smart, fast-paced narrative, Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of MySpace and sheds light on the dizzying backroom deals that allowed Rupert Murdoch to snatch this Internet powerhouse from Viacom's grasp.</td>
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Bloomingdale
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<td>Adult Non-fiction </td>
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<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Author's Note</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">vii</td>
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<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 1
Stealing Myspace</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">3</td>
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<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 2
Circle of Friends</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">6</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 3
Rising from the Ashes</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">20</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 4
The Trailer Park of the Internet</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">30</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 5
Struggling to Survive</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">39</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 6
The Fakester Revolution</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">50</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 7
Building Myspace</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">59</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 8
The Boardroom Coup</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">69</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 9
The Fix-it-Later Philosophy</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">80</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 10
Operation Show Time</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">90</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 11
Are We Missing the Next Google?</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">96</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 12
Tsunami</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">108</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 13
Independence</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">115</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 14
The King of Spyware</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">128</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 15
Schmuck Insurance</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">140</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 16
The Game is on</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">146</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 17
Project Ivory</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">156</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 18
Holding a Tiger by the Tail</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">169</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 19
A Fine Line Between Risque and Dirty</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">180</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 20
"A Place for Fiends"</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">191</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 21
Pebble Beach</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">202</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 22
War Against Web 2.0</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">214</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 23
Number One in Every Market</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">224</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 24
Beyond the Banner AD</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">236</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 25
The Facebook Revolution</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">246</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 26
Myspace 2.0</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">254</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Chapter 27
Digital Identity</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">262</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Epilogue</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">267</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Acknowledgments</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">269</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Notes</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">271</td>
</tr>
<tr>
<td class="syndetics_dtoc_labeltitle">
<div class="syndetics_dtoc_indent">Index</div>
</td>
<td> </td>
<td class="syndetics_dtoc_author"></td>
<td> </td>
<td class="syndetics_dtoc_company"></td>
<td> </td>
<td class="syndetics_dtoc_pageno">357</td>
</tr>
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